UPDATE 2012-06-19: I ran into a shortcoming with Bitly, so jumped to YOURLS. See my follow-up post for full details.
As soon as I learned that the “.lc” TLD was available, I jumped at the chance to grab “http://cris.lc”. I mean, what’s cooler than having your own URL link-shortening service? Of course, the work involved in actually building a URL-shortening app is not overwhelming, but it’s also not negligible. (And I’m talking about building one from scratch, not just installing a utility). Sadly, I put it on the back burner as a project to tackle once my primary redesign was done.
So imagine my surprise and delight when I discovered that bit.ly allows you to use a custom domain for your shortened URLs? Naturally, I immediately set up an account and configured it appropriately. Problem solved!
[Note: This does not rule out the possibility that I will eventually put together my own URL-shortening service just for the heckuvit. I mean, I am a huge geek after all.]
In conclusion: eat your vegetables, be nice to your neighbors, and don’t be surprised if you see links that look like this: http://go.cris.lc/MDwohV